Small Business Center

Lunch and Learn Seminars

Call 919-209-2015 to reserve a spot for these valuable and informative sessions.  Lunch and Learn seminars will be held in room 1032 of the Workforce Development Center in Clayton unless otherwise noted.

Creating Great Content for Your Company Website

Did you know that the words on your website matter just as much, if not more, than design? Are you writing for both of your main audiences: Humans and Search Engines? Should you write your own content? What are the benefits and pitfalls of doing it yourself? Are you keeping an eye on your competitors’ websites and get content ideas for YOUR website every day? Blogging: Is it right for you? There is so much to know about producing a competitive website. Join us to learn the tricks!

Bringing Your Business Online

Have you ever thought of conducting business on the internet? Join this session to discuss how to plan for the future of your website before it’s even online; how to compete more effectively with basic keyword research; how to create a website that people and search engines will love; and how to analyze your online competition quickly and effectively. You will quickly see how profitable your business can be when you are marketing to the world!

The Perfect Workday

This seminar is about the perfect workday and how you can have one everyday. Interested? This is not a joke and it is possible. Join Mike to find out how. This session is co-sponsored by the Clayton Chamber of Commerce. Lunch is provided. Call 919-553-6352 to register.

Low-Cost Marketing in a Tight Economy

When times are tight don’t make the mistake of slowing down your marketing efforts. Increase your marketing, but do it for LOW, OR NO DOLLARS! From cheap market research to no-cost ways to increase positive word-of-mouth, “Low-Cost Marketing in a Tight Economy” can show you how to successfully market in today’s scary economy. The program presenter, Mike Collins, is a certified Guerrilla Marketing Coach. In the program you will learn:

• The one key to marketing that you MUST use
• How to do cheap market research
• Secrets to saving marketing dollars
• How to use mini-media marketing
• How to get into Maxi-Media (television, radio, newspaper, Internet) for free
• How to create Guerrilla Marketing tools that can easily be used in any marketplace

“Low-Cost Marketing in a Tight Economy” can help you save money, make money, and position your business to grow dramatically. This session is co-sponsored by the Greater Cleveland Chamber of Commerce (GCCC). Lunch is provided. Call 919-773-8448 to register.

From Chaos to Order: File Management for Your Small Business

Are you trying to manage your business records using computer technology? Join this course to learn efficient electronic file management for your business. In addition, a basic introduction to Microsoft Access will help you learn to build data bases and reports that will help you in your business.

Dealing with Annoying, Irritating and Frustrating People in the Workplace

They waste your time. They borrow your stapler and keep it. Find out what it is about difficult people that gets to you, what you can do about it and even if you are one! Learn strategies to make communication more positive, productive and effective so you can relax and reduce your own stress.

Communication Challenges between Men and Women at Work

Men and women have different communication styles, approaches to work and ways of dealing with stress. Learn to understand and appreciate these differences, send clearer messages, and avoid conflicts. Identify 5 common mistakes people make and develop skills to quickly improve relationships at work and at home. This session is co-sponsored by the Clayton Chamber of Commerce. Lunch is provided. Call 919-553-6352 to register.

The Top Traits of Highly Effective Leaders

It has been said that great leaders are not born but made. Which counterproductive leadership styles are sabotaging your impact? Come learn the top traits of highly effective leaders and how to develop these in yourself and others. Whether you are a new or experienced leader, this fast-paced seminar will get you on the way to becoming the leader you want to be.

This session is co-sponsored by the Greater Cleveland Chamber of Commerce (GCCC). Lunch is provided. Call 919-773-8448 to register.

Stop Selling Yourself Short and Start Selling Like a Pro

To be successful in any business, you’ve got to know how to sell your product or service. Come learn how to convert even difficult prospects into paying (and happy!) customers using credibility marketing, recommendation selling, and proven methods that enable you and the customer to enjoy the sales process. Get ready for your sales to soar as you hone your natural ability to engage, persuade, advise, and serve others in this vital seminar!

Communicating Effectively in the Workplace

Do you sometimes think that you speak a different language than your coworkers? Are you having difficulty communicating at work? Join this session to learn great tips for successful communication at work. This session is co-sponsored by the Clayton Chamber of Commerce. Lunch is provided. Call 919-553-6352 to register.